AD Campaign : Global Self Respect
Over the course of 3 months we worked in teams of 5- 6 people to complete an AD Campaign dealing with issues students have. I took the role of Account Executive and I was leader of a Writer, Technologist, Art Director, and a Video Producer. Since we had complications with schedule changes I joined my group with another one therefore, having another Account Executive, Writer, and Technologist. We decided to make a whole campaign on Self Respect. We decided on that topic because we want to raise self awareness on internet exposure which can lead into cyber bullying. We made an event which was a success and we got our targeted audience to look at our PSA video. We made posters and made a twitter, in which we got over 364 followers. We presented in front of professional AD Campaigners at Ignited USA and we ended up winning out of all the groups that presented.
Twitter : https://twitter.com/SelfRespect_
Website: http://globalselfrespect.weebly.com/index.html
Twitter : https://twitter.com/SelfRespect_
Website: http://globalselfrespect.weebly.com/index.html